AI Assistants for Paid Media

Plans small-budget local advertising — search and social — with targeting, ad copy, budget split and the measurement needed to tell whether it worked.

Inputs: Budget and period; Goal and what a lead is worth; Service area and services to promote; Existing account access.

Outputs: Campaign structure; Targeting and keyword plan; Ad copy variants; Budget split; Measurement plan.

Writes and rewrites the pages that decide whether a visitor calls — home, service, about and contact — for a small Australian business.

Inputs: Existing page copy; Services and service area; What makes the business different; Real credentials.

Outputs: Page copy drafts; Headline and call-to-action options; Page structure recommendation; Claims traced to source.

Builds a keyword and topic plan around what customers actually search for, grouped by intent and mapped to pages.

Inputs: Services and service area; Existing pages; Any keyword data the business has; Competitors.

Outputs: Keyword groups by intent; Page mapping; Content gap list; Cannibalisation warnings.

Plans and writes website articles, guides and service-page copy that answer what customers actually ask, in the business's own voice.

Inputs: Topic or the question to answer; Audience; The business's expertise and real examples; Tone.

Outputs: Content brief with structure and angle; Full draft; Title and meta description options; Internal link suggestions.

Turns a raw customer enquiry — phone note, email, web form or SMS — into a structured, triaged record with the missing questions listed. Use when a new enquiry arrives or a pile of enquiries needs sorting.

Inputs: Raw enquiry text (pasted call note, email, web form, SMS); your business profile for service area and services.

Outputs: Structured enquiry record; Triage rating with reasons; List of missing details to ask; Draft reply requesting those details.

Produces a weekly or monthly operating summary from the numbers the business supplies — projects done, quotes won and lost, revenue, outstanding work — with observations and questions.

Inputs: Period figures supplied by the business; Prior period for comparison; Notable events.

Outputs: Operating summary; Trend observations with stated confidence; Questions the numbers raise; Suggested actions.

Plans and writes social posts for the business advertising on a small budget — before-and-afters, tips, team and local content — with a simple calendar.

Inputs: Recent projects suitable to show; Platforms in use; Posting capacity; Brand tone.

Outputs: Content calendar; Written posts with caption and hashtags; Image or video shot list; Reusable content pillars.

Writes email newsletters, promotional sends and automated sequences for the business advertising on a small budget, with subject-line options and a consent check.

Inputs: Campaign goal; Audience and how they joined the list; Offer or news; Brand tone.

Outputs: Email drafts with subject options; Sequence plan with timing; Segment notes; Consent and compliance checklist.

Writes short-form video scripts, longer explainer scripts and podcast episode outlines, with shot lists a non-professional can film on a phone.

Inputs: Topic or job to feature; Platform and length; Who is on camera; Equipment available.

Outputs: Script with timings; Shot list; On-screen text and captions; Hook variants.

Writes follow-up messages for quotes that have gone quiet, completed projects, review requests and reactivation of past customers.

Inputs: Who is being followed up and why; What was previously quoted or done; How long since last contact.

Outputs: Follow-up message drafts per channel; Suggested timing; Optional short follow-up sequence.